![]() ![]() ![]() Industrial design emphasizes form and material interactive design emphasizes understandability and usability experience design emphasizes emotional impact. Good design starts with discoverability and understanding.Incremental innovation is common, but radical innovation is uncommon. Design based on human psychology, cognition, emotion, action, and interaction will remain relevant for the foreseeable future because humans don’t change.Good design is less noticeable than bad design.My summaries are casual and include what I believe are the most important concepts, ideas and insights from the book, along with direct quotes from the author. This is my book summary of The Design of Everyday Things by Don Norman. Good designers understand the interplay between technology and psychology, or human-centered design (HCD). Poor design usually results from not understanding how people interact with products. Many products don’t work well due to faulty design, not operator error. ![]()
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